For some time I’ve been watching Matt Fiddes. I didn’t know him, had never met him, but still felt offended on his behalf when other people who had also not met and didn’t know him were calling him names and joining in with others like bullies on a school playground. I knew he was quite capable of looking after himself, but felt bound to go to his defence as he had done nothing wrong and broken no laws.
I followed him on social media and looked into his business structure. I found it difficult to run a couple of clubs and an association, so was intrigued to find that he successfully ran a 700 club franchise. Feted as ‘trainer and bodyguard to the stars’ I realised that he couldn’t be an idiot and must have both skill and business acumen. He supported many charities and charitable causes and when he appeared on the TV programme ‘Rich House, Poor House’ he broke the rules and bought the other ‘poor family’ a desperately needed mobility scooter and gave the unemployed father a job in his organisation. He even met the school ‘bully’ whose actions made him start martial arts and gave him a job as well!
On Instagram you could see he was in the gym every day, often twice a day and training hard, he attended every event in his organisation, meeting everyone, shaking hands, supporting the charitable causes and visiting sick and cancer patients in hospital. He certainly didn’t come across as a bad person!
In his own way he is ‘old school’ – a WTF Taekwondo champion as a youngster he started teaching early and quickly built a good club base, by studying world renowned experts in all areas from business to training he came to the attention of the rich and famous and established a solid franchise structure.
To keep standards he doesn’t grade his own black belts, but gets Master Frank Murphy, graded to black belt by the founder of Taekwondo and International Champion to vet their standards.
He is now very much a family man, married to South African pop singer Monique, he spends a lot of his time with her and their children.
We had spoken occasionally through Facebook Messenger but nothing of any real consequence, when I put my Tai Chi Coaching Programme together and recruited my first batch of martial arts instructors I quickly realised that I had something very special and that it could go really well, that I needed someone who was expert in the areas of business structure and promotion who I could form a long term relationship with – at that point the choice was obvious.